Launch a new product and make it impossible to ignore.
Brandergy partnered with Bengong's Tea to develop the creative rollout for a new product launch.
From campaign strategy and packaging design to content production and in-store activation, we created a cohesive experience that introduced the range with energy, consistency and impact across both digital and physical environments.





The challenge was to create a launch campaign that could capture attention instantly while remaining true to the Bengong’s Tea brand.
We developed a bold visual direction that combined strong colour, playful composition and product-focused storytelling, helping the new range stand out across social media, retail environments and customer communications.





